Just Wow! Dish Network

I almost don't even know what to say about this one besides... what?!
I mean, really, WHAT?!
I picture the advertiser's meeting going like this:
"OK, How can we make people want to switch to Dish Network?"
"Oh! I know! Let's have a bunch of random people dance like idiots in a living room."
"Sounds good. Do it"

Wow. Just, wow.